Is there any agency owner out there who doesn’t feel like every year is going to be our last? How many writers have to use world-ending, groan-inducing rhetoric before we hold hands across America and bury these turns of phrase?

Let me be clear: I by no means believe the existence of agencies in their current form is a sure thing. But I also don’t believe the existence of any company in its current form is a sure thing. Adapt or die.

Jonathan Jacobs

Partner @ Digital Natives Group, Advocate #SlowListening, Traveler, Mets Fan

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